October 2024

high angle photo of robot

How to use AI in Your Content Creation: Do’s and Don’ts

To paraphrase The Simpsons newscaster Kent Brockman, “I, for one, welcome our AI overlords.” It certainly seems like artificial intelligence has taken over, after all. Its binary fingers are everywhere: But just because a tool is ubiquitous, it doesn’t mean it should be. The $64,000 question we’re all grappling with is, “Where does it make […]

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the podcast thumbnail for my interview with Angela Frank

How to Win the Marketing Game

Marketing is hard—all the time. Between picking platforms, understanding concepts like ROI and CTR, and just having the time to write or post regularly, it’s difficult to feel like you’re winning at the marketing game. That’s why I wanted to debut my new podcast, Content Creators Unite!, by interviewing one of the top fractional CMOs

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